MAYO
TO THE WORLD
A playful combination of the original Jesse brand and one of the most important sentences in a professional kitchen:
YES CHEF!
This powerful combination instantly connects with anyone who’s ever stepped foot in a professional kitchen.
It transcends rank, role, and experience, evoking immediate associations with culinary expertise, kitchen hierarchy, and the relentless pursuit of excellence in taste.
By incorporating this iconic phrase, we’re not just selling a product – we’re tapping into the passion, discipline, and camaraderie that define the foodservice industry.
Our brand speaks directly to our target audience, creating an immediate sense of belonging and understanding.
AVAILABLE IN
BOTTLE, BUCKET & DIPPOTS
FOODSERVICE
WITH RETAIL APPEAL
Our goal: to command attention on every shelf. We’ve implemented intuitive color coding for effortless navigation. Our look is professional yet contemporary, reflecting our commitment to quality and exceptional flavor.
Our packing aren’t just containers – THEY’RE A TESTAMENT TO OUR BRAND.
COLOR & category
CLASSICS
Aioli, Bearnaise, Tartar…
SPICY
Chilimayo, Sriracha,…
ORIGINALS
Sticky BBQ, Mango…
GUIDING ICONS
Product usability is enhanced through intuitive visual cues. Complementing our color-coded system, clear, purpose-driven icons has been implemented on each label.
These icons instantly communicate the ideal applications and dishes for each product. This dual approach – color coding plus iconography – streamlines product selection and usage in fast-paced kitchen environments.
A user-friendly feature that speaks directly to the needs of our time-pressed culinary professionals, reducing decision-making time and potential errors.
By providing this at-a-glance guidance, we’re not just selling mayo; we’re offering an efficient kitchen management tool
ADDING VALUE BEYOND TASTE.
